Event & Behavioral Tracking; Campaign & Performance Analytics; Audience & Customer Insights
Amplitude is a product analytics tool that helps businesses understand user behavior, retention patterns, and feature adoption. It’s ideal for teams aiming to improve product engagement, identify user drop-offs, and optimize experiences across their digital platforms.
Track how users interact with digital products to identify trends, improve engagement, and boost retention rates.
Gain insights into website traffic, user journeys, and conversions to enhance the online experience.
Record and review real-time user sessions to identify friction points and improve usability.
Conduct A/B testing and controlled experiments to measure the impact of new features and optimize product development.
Ensure data accuracy, compliance, and security with enterprise-grade governance and privacy controls.
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