Event & Behavioral Tracking; Funnel Analysis; Campaign & Performance Analytics
FullSession provides session replay, behavioral analytics, and conversion optimization tools for product, marketing, and engineering teams. The platform captures user sessions, tracks events across web and mobile, and analyzes funnels to identify friction points affecting conversion rates.
The platform includes heatmaps, error monitoring, feedback capture, and funnel analysis. Its Lift AI feature ranks friction points by predicted business impact and measures outcomes after fixes are implemented.
Records user sessions with masked sensitive inputs and generates heatmaps showing attention and engagement patterns across devices.
Tracks conversion funnels to identify drop-off steps and links sessions to specific errors or friction points.
Ranks friction points by predicted business impact based on affected sessions, conversion rates, and funnel position.
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