FullStory

Event & Behavioral Tracking; Campaign & Performance Analytics

FullStory is a digital experience intelligence platform that provides deep insights into how users interact with websites and apps. It features session replays, heatmaps, and conversion funnel analysis to pinpoint friction points and enhance user engagement. Businesses can use its AI-powered anomaly detection to identify areas for improvement, run A/B tests, and fine-tune website performance to boost conversions.

FullStory Logo

FullStory Key Features

  • Session Replay & User Journeys

    Record and review user sessions to see exactly how visitors navigate your website or app.

  • Heatmaps & Click Tracking

     Visualize engagement patterns with scroll maps, click heatmaps, and movement tracking.

  • Error & Friction Detection

     Identify user frustration signals, dead clicks, and errors to improve usability and reduce drop-offs.

  • Advanced Segmentation & Filters

     Break down user behavior with powerful filtering based on demographics, actions, and technical details.

  • AI-Powered Insights

      Leverage machine learning to uncover hidden patterns and automatically surface critical issues.

Related Tools

Explore similar tools that offer powerful analytics, insights, and optimization features to enhance your marketing strategy.  

Latest blog posts

Stay updated with the latest in marketing analytics! Our blog features in-depth articles on real-time marketing analytics, campaign measurement strategies, customer journey mapping tools, and cross-channel marketing trends. Make data-driven decisions with confidence. 

Join Our Network

Sign up for our newsletters and gain access to the latest insights, and updates on marketing analytics tools. Don’t miss out on resources that empower your data-driven marketing journey.  

Error. Your form has not been submittedEmoji
This is what the server says:
There must be an @ at the beginning.
I will retry
Reply