Lumen by Talkwalker

Channel-Specific Analytics; Audience & Customer Insights; Competitive & Market Intelligence

Lumen by Talkwalker provides social listening, media monitoring, and social benchmarking technology for brands and agencies. The platform monitors conversations across social, digital, and AI channels to track brand performance, measure sentiment, and identify emerging trends. The platform offers social content ratings, audience insights, customer feedback analytics, and competitive benchmarking. It serves teams across PR and communications, social marketing, consumer insights, and agencies, with coverage across multiple countries and languages.

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Lumen by Talkwalker Key Features

Social listening

Monitors social media conversations across channels to track brand mentions, sentiment, and consumer discussions.
Media monitoring

Tracks brand performance across media outlets and measures PR impact for content strategies.
Social benchmarking

Compares brand performance against competitors and industry standards to identify market position.

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Lumen by Talkwalker