Moloco

Campaign & Performance Analytics; Customer Segmentation; Real-time Analytics; Channel-Specific Analytics

Moloco leverages advanced machine learning models to automate and optimize user acquisition and retargeting campaigns for mobile apps and eCommerce brands. It analyzes vast amounts of first-party data to create dynamic audience segments and bid strategies tailored to maximize ROAS. The platform is fully self-serve, giving advertisers control over their budgets, targeting, and performance metrics. With real-time campaign optimization and fraud prevention built-in, Moloco ensures ad spend is both effective and protected. It’s widely used by mobile-first businesses looking for scalable and profitable user growth.