Sprinklr

Audience & Customer Insights; Competitive & Market Intelligence; Channel-Specific Analytics; Real-time Analytics

Sprinklr is a unified customer experience management platform that combines four product suites: Insights, Marketing, Social, and Service. The platform uses AI to analyze conversations across over 30 social and digital channels, extract consumer and market insights, and automate customer engagement. The Insights suite provides social listening, competitive benchmarking, product insights, location insights, visual insights, surveys, and video intelligence. The platform enables teams to uncover real-time consumer trends, analyze competitor performance, capture customer feedback, and extract actionable intelligence from unstructured data across millions of online conversations.

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Sprinklr Key Features

  • Social Listening and Insights

    Monitors and analyzes conversations across 30+ social and digital channels to uncover consumer, product, and market insights in real time.

  • Competitive Intelligence and Benchmarking

     Tracks competitive performance and enables comparison of brand metrics against competitor sets to inform product and marketing strategy.

  • AI-Powered Customer Feedback Management

     Captures 360-degree customer feedback through surveys and omnichannel interactions to extract actionable business insights with AI analysis.

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