Voluum

Campaign Performance Tracking; Campaign & Performance Analytics; Event & Behavioral Tracking

Voluum is an ad tracking and attribution platform for media buyers, affiliates, agencies, and marketing teams running paid advertising campaigns. It tracks clicks, conversions, and over 30 metrics across native, display, search, social, and other ad formats in real time, connecting data from 130+ platforms into one view. The platform includes Traffic Distribution AI for automatic visitor routing to winning combinations, Anti-Fraud Kit for blocking invalid traffic, automation rules for campaign management, and Conversion API support that sends signals back to ad platforms. It supports team collaboration with custom permissions, workspaces, and white-label reporting.